5 Things Every Copywriter Needs to Know About Their Prospects
Source: copyblogger.com Feed: Copywriting
What do you really know about your prospect? Their age range perhaps? Where they live? What they do for a living? Useful definitely, but not enough to create copy that rouses emotion and compels action. For that we need to take a journey much deeper into the dark recesses of our customers’ min
14 Free Ebooks and an Updated 20-Part Internet Marketing Course
Source: copyblogger.com Feed: Copywriting
5 Writing and Productivity Links You Can Use
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How to Become a Content Marketing Expert
Source: copyblogger.com
Feed: Copywriting
You hear everyone talking about online content marketing, because with today’s Internet-empowered prospect, content marketing is what works. And yet, you may be struggling with creating content that works for your business or your clients. Or maybe you’re just trying to take your game to the
Why We Still Need to Write, Even When We’re Scared
Source: copyblogger.com
Feed: Copywriting
Writing is scary. Sometimes when we publish something, it makes us feel like our insides are hanging out, for all the world to see. We feel vulnerable. We feel naked. We feel … terrified. But here’s the thing — we have to keep writing, in spite of the fear. If we let fear stop us,[ Con
5 Ways to Bond with Your Blog’s Audience
Source: copyblogger.com
Feed: Copywriting
You’re smart. You know you need to be helpful on your blog in order to grow your audience. You share useful tips. You give away free tutorials. But somehow you’re not connecting with your readers. Your blog seems a little quiet. Sure, you’re getting some traffic. But a certain spar
Could Mobile Responsive Website Design Hurt Your SEO?
Source: copyblogger.com
Feed: Copywriting
Allow your jaw to become unhinged at this statistic: There are over 1 million more mobile devices activated every day across the world than there are babies born. Yeah, mind = blown. Indeed, designing with a mobile-first mindset becomes more important — quite literally — by the day. As d
13 Timeless Lessons from the Father of Advertising
source: copyblogger.com Feed: Copywriting
In 1962, Time magazine called David Ogilvy “the most sought-after wizard in today’s advertising industry.” In his years as an advertising executive and copywriter, Ogilvy created some of the world’s most successful and iconic marketing campaigns, including the legendary Man in the Ha
